Passionate about cycling and hiking since a young age and having explored many non-conventional routes, Mr. Pherum, a French guide, decided in 2013 to create, in addition to his work, a mountain-bike rental agency and share his experience and the love of his country with the tourists eager to discover the region of Siem Reap with a different vision and authentic places.
The travel agency AMARITA .co moved by the determination of Mr.Pherum, decided to fund him and help to make his dream a reality, named CavarBikingSiemReap that CAVAR in French stand for (Cambodge- Voyage- Autre Regard) (Cambodia, Travel, Another Vision).